MEDIA KIT
MEDIA KIT
Reach 156K+ Culturally Curious Travellers Every Month.
I'm Gordon — a Maltese cultural travel storyteller with 3M+ views, a 77% Facebook engagement rate, and an audience that acts on recommendations.
My audience doesn’t follow me for highlight reels.
They follow me for the baker keeping a 300-year-old tradition alive, the sculptor no one else is documenting, the places that haven’t been turned into tourist attractions yet. They are independent, curious, and they trust what I recommend — because I only recommend what I actually use.
If your brand belongs in that world, let’s talk.
Reach 156K+ Culturally Curious Travellers Every Month.
I'm Gordon — a Maltese cultural travel storyteller with 3M+ views, a 77% Facebook engagement rate, and an audience that acts on recommendations.
My audience doesn’t follow me for highlight reels.
They follow me for the baker keeping a 300-year-old tradition alive, the sculptor no one else is documenting, the places that haven’t been turned into tourist attractions yet. They are independent, curious, and they trust what I recommend — because I only recommend what I actually use.
If your brand belongs in that world, let’s talk.
Stats updated January 2026. Full breakdown available in the media kit PDF.
AS SEEN IN
BRANDS I'VE WORKED WITH
WHO I WORK WITH
I partner with brands in three main areas:
Travel tech & gear brands
eSIMs, VPNs, travel wallets, backpacks, cameras, apps. My audience are active independent travellers who research before they buy. They follow my recommendations because I use everything I talk about — in the field, not in a studio.
Tourism boards & destination brands
My storytelling-first approach goes beyond the usual highlight reel. I find the people, the food, and the overlooked places that make a destination worth visiting. Ideal for boards that want cultural depth, not just scenic photography.
Cultural & heritage organisations
My most-viewed content is about dying trades, preserved traditions, and the humans behind them. If your organisation works in cultural preservation, education, or heritage — we are almost certainly aligned.
SERVICES
Sponsored Content
Your brand integrated naturally into travel vlogs, reels, and short-form videos across YouTube, Facebook, TikTok, and Instagram. Every integration is written into the story — not bolted on at the end.
Product Reviews
Honest, real-world evaluations of travel gear and tech — tested in the countries I visit, not in a studio. My audience trusts product reviews because I have a track record of only recommending things I actually use.
Travel Campaigns
Immersive, story-led destination content for tourism boards and travel brands. I document the people, food, and hidden places that inspire independent travellers to actually book — not just save to a list.
Giveaways
Branded giveaway campaigns that drive reach, engagement, and new followers across platforms. I handle the concept, the content, and the execution.
Brand Ambassadorship
A long-term partnership where I consistently represent your brand across all content — integrated naturally into my travel storytelling over multiple months. Ideal for brands that want ongoing, authentic visibility rather than a one-off post.
Explore my media kit to discover how we can collaborate and create impactful travel content together.
Explore my media kit to discover how we can collaborate and create impactful travel content together.
MY RECENT WORK
MY RECENT WORK
"We absolutely love your work"
Kate Hoang (Influencer Marketing Specialist of CabinZero)
"We absolutely love your work"
Kate Hoang (Influencer Marketing Specialist of CabinZero)
"You really captured the premium feel and the mechanical action of the wallet perfectly. We truly appreciate the quality of your work."
Andy (Media Manager at PunCube)
"You really captured the premium feel and the mechanical action of the wallet perfectly. We truly appreciate the quality of your work."
Andy (Media Manager at PunCube)
"When I was going to Malta, I searched online for travel content creators from there to collaborate with and Gordon Travels popped up. Within few hours I was with him shooting in Valletta. Little that I know that he not only showed me around as we created content together but gave me an important motivational boost at that time to not quit the creator economy, that was the catalyst and the rest is history. Thanks Sahbi".
Geedi Sahan - Somali Traveler
Travel YouTuber (400K+ Subs) & Content Creator"When I was going to Malta, I searched online for travel content creators from there to collaborate with and Gordon Travels popped up. Within few hours I was with him shooting in Valletta. Little that I know that he not only showed me around as we created content together but gave me an important motivational boost at that time to not quit the creator economy, that was the catalyst and the rest is history. Thanks Sahbi".
Geedi Sahan - Somali Traveler
Travel YouTuber (400K+ Subs) & Content CreatorCASE STUDIES
Tunajja Bakery · 380K+ total views
A documentary-style vlog, two reels, and two short videos telling the story of Malta’s master baker and his 300-year-old wood-fired oven. Within days of publishing, the bakery reported a significant uplift in orders and new customer enquiries directly attributed to the videos. Co-owner Kaya Mifsud described it as ‘a turnaround we didn’t expect.’
Magro Stoneworks · 241K+ total views
A full documentary vlog, reel, and short videos documenting Alan Magro’s Maltese masonry tradition — one of the last craftspeople practising the trade. The content captured mainstream media attention and led directly to an approach from MAD Institute Malta to involve Alan in their educational programme.
Angela’s Mediterranean & Maltese Restaurant · 60K+ total views
One reel and one short video showcasing the chef and the restaurant’s food. New customer visits were directly attributed to the content within the first week of publishing, with Chef Patron Tony noting a clear increase in brand awareness.
WHAT BRANDS & COLLABORATORS SAY
WHAT BRANDS & COLLABORATORS SAY
"We've worked with Gordon Travels for some years now and he has always created great short-form content for our products as he captures the brand philosophy. We continue to collaborate with him supporting his projects".
Kate Hoang
Partnerships Coordinator of CabinZero"Thank you very much Gordon, for all the videos you've created. My parents and I didn't expect this turnaround. We've had so many orders and new clients that came through your videos you've published."
Kaya Mifsud
Tunajja Bakery Co-Owner“Gordon, captured the essence of the work we do here and allowed me to share my voice to this dying trade. Thanks to his videos, it captured media attention and reached the Director of MAD Institute Malta to discuss further a potential involvement to share my expertise with their students”.
Alan Magro
Founder Magro Stoneworks“Thanks a lot Gordon Travels, for the fantastic reel and short video you’ve put together. The videos brought attention to new customers and increased our brand awareness. Great job!”.
Tony Chef Patron
Angela’s Mediterranean & Maltese Restaurant"When Gordon came to my workshop to record, I didn't expect the hundreds of messages & comments that came after his videos were published. Great work ethic and humble!
Andrew Bugeja
Artist & Restorer“Amazing work Gordon! Your videos not only gave me more exposure but I’ve had many new customers that ordered plants from me within few days. I couldn’t be happier with the result.”
Marlon Deguara
Plant Nursery OwnerFAQ / Collaboration Guidelines
Sponsored content, product reviews, travel campaigns, giveaways, and long-term brand ambassadorships. I also work with tourism boards on destination campaigns — multi-video storytelling packages that go beyond the standard highlights. Custom packages are always available.
My core audience is 35–54 (making up 54% of my total following), with a near-equal gender split — 54.5% male, 45.5% female. Top markets: Malta (75.1%), Australia (10.1%), United Kingdom (3.6%), United States (2.4%). They are independent travellers who value cultural depth — exactly the audience travel tech brands, tourism boards, and heritage organisations want to reach.
Ideally 3–4 weeks before your target campaign launch. This allows time for planning, content creation, your review round, and scheduling. For destination campaigns or press trips, 4–6 weeks is preferable to allow for travel logistics.
Yes. After every collaboration I provide a performance report covering views, reach, engagement, saves, and link clicks across all platforms where the content was published. I want you to see the results as clearly as I do — and I want that data to make the next campaign better.
For standard content packages, full payment is required before filming begins. For larger campaigns or destination partnerships, a 50% deposit secures the booking with the balance due before content is published. Accepted payment methods: Wise, Revolut, PayPal, and bank transfer.
Yes. All sponsored content goes through one round of brand review before publishing. I ask for feedback within 5 working days to keep the schedule on track. Minor factual edits are always accommodated — I maintain creative direction on tone and format to ensure the content performs.
Absolutely. I’ve created content across 23 countries and work with international brands both remotely and in person. Destination campaigns are welcome — I travel regularly and plan content around your target location. If you’re a tourism board or destination brand outside Malta, reach out with your goals and we’ll build a package around them.
FAQ / Collaboration Guidelines
Sponsored content, product reviews, travel campaigns, giveaways, and long-term brand ambassadorships. I also work with tourism boards on destination campaigns — multi-video storytelling packages that go beyond the standard highlights. Custom packages are always available.
My core audience is 35–54 (making up 54% of my total following), with a near-equal gender split — 54.5% male, 45.5% female. Top markets: Malta (75.1%), Australia (10.1%), United Kingdom (3.6%), United States (2.4%). They are independent travellers who value cultural depth — exactly the audience travel tech brands, tourism boards, and heritage organisations want to reach.
Ideally 3–4 weeks before your target campaign launch. This allows time for planning, content creation, your review round, and scheduling. For destination campaigns or press trips, 4–6 weeks is preferable to allow for travel logistics.
Yes. After every collaboration I provide a performance report covering views, reach, engagement, saves, and link clicks across all platforms where the content was published. I want you to see the results as clearly as I do — and I want that data to make the next campaign better.
For standard content packages, full payment is required before filming begins. For larger campaigns or destination partnerships, a 50% deposit secures the booking with the balance due before content is published. Accepted payment methods: Wise, Revolut, PayPal, and bank transfer.
Yes. All sponsored content goes through one round of brand review before publishing. I ask for feedback within 5 working days to keep the schedule on track. Minor factual edits are always accommodated — I maintain creative direction on tone and format to ensure the content performs.
Absolutely. I’ve created content across multiple countries and work with international brands both remotely and in person. Destination campaigns are welcome — I travel regularly and plan content around your target location. If you’re a tourism board or destination brand outside Malta, reach out with your goals and we’ll build a package around them.
Let's Work Together
If you're a travel tech brand, tourism board, or cultural organisation looking for storytelling-led content that reaches an engaged, action-taking audience — I'd like to hear from you. Download the media kit below for full audience data, pricing, and case studies. Or reach out directly and we can talk through what a partnership could look like.
Let's Work Together
If you're a travel tech brand, tourism board, or cultural organisation looking for storytelling-led content that reaches an engaged, action-taking audience — I'd like to hear from you. Download the media kit below for full audience data, pricing, and case studies. Or reach out directly and we can talk through what a partnership could look like.
FOLLOW MY JOURNEY
Who is Gordon Travels?
Hi, I’m Gordon, and I got my first taste for traveling when I was 11 years old. On my own, at 16 years of age and after 23+ something countries later, my wanderlust has only grown and the list of countries I want to visit longer. After living in Scotland and Spain and returning home, I started creating content in Malta, where I am currently based, but creating content worldwide is next. Follow my explorations as I wander, eat, chatter and make my way around the world.
Get Inspired!
- Meeting Malta’s Strongman, Tony Farrugia | Raw Uncut Interview & Feats of Strength
- $14 Ftira Pizza Cooked in a 300 Year Old Traditional Wood Oven 🇲🇹
- STOP Missing Out on Malta’s Most Breathtaking Views!
- I Met the Maltese Sculptor Who Is Fighting To Preserve A Dying Trade 🇲🇹
- The MOST Camera Friendly People | Malta Chapel Hunt in Siggiewi (PART 1) 🇲🇹
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